Every brand has its own way of celebrating milestones, and for Nocturnal Monroe, pins have become the perfect tradition. This gothic-inspired shop in Monroe, Michigan has built a loyal following through its unique style, spooky aesthetic, and community-driven events. When it came time to mark their anniversaries, Nocturnal Monroe turned to pins to capture the spirit of each year and share it with their fans.
For their first anniversary, Nocturnal Monroe went big with a full pin series inspired by classic horror icons. Each design featured bold linework, a dark and moody palette, and a polished black nickel finish that made the details shine. The collection brought to life the Bride of Frankenstein, Dracula, Frankenstein’s Monster, the Mummy, and the Creature from the Black Lagoon. Stamped with “Nocturnal Monroe, MI – Year ONE,” the series quickly became a limited-edition keepsake. Fans loved the nod to horror history and the pins gave them a tangible way to connect with the shop’s identity.
By the second year, Nocturnal Monroe had grown and so had their vision. Instead of creating another set of multiple characters, they launched two designs that told a bigger story. The first was Nocturnal Misfits, a circus-horror inspired pin featuring three sinister clowns framed under the big top with the phrase “Every Misfit Has a Place Under the Big Top.” The second was Haunted City, a tribute to Monroe itself that depicted a haunted building and proudly declared the town “The Most Haunted City in Michigan.” These designs marked an evolution in style and message, turning pins into a storytelling tool that reflected the brand’s personality and hometown pride.
Timing was everything for their second anniversary event. To make sure Nocturnal Monroe had their pins ready in time, All About Pins produced the designs domestically in the United States. This rush production guaranteed the pins arrived when they were needed without sacrificing quality. The result was a set of anniversary pins that fans could wear proudly and collect right on schedule.
From Year One’s monster mash to Year Two’s hometown tribute, enamel pins have given Nocturnal Monroe a creative way to celebrate milestones, engage fans, and build lasting memories. At All About Pins, we love helping brands like Nocturnal Monroe bring their visions to life, whether it is a full collection or a single commemorative design.
